Sopr
Some brands deserve more than just reach — they deserve real visibility. So PR is a leading PR agency that has set the tone in the world of beauty, fashion, and lifestyle since 2005. From a strategic foundation, they build brand awareness, reputation, and national visibility for both start-ups and established names.
Year
2025
Sector
Agency
Timeline
1 week

Personal conversations, powerful in image
For SOPR, we created a podcast environment so they could hold conversations with different brands during their event. In this video, you see our conversation with Hanro, where Anna Nooshin asks thoughtful questions. We produced a series of 12 episodes in a short time. The unique setup, where the conversation partners sit back to back, allows for a dynamic conversation in which the interviewee can express themselves freely without eye contact. The setting was consistent across all videos, with attention to the right framing. Brands can tell their story in a personal and appealing way through this video.

